DIGITAL RIGHTS MANAGEMENT
ADVANCED DRM FOR EVERY DIMENSION OF CONTENT RIGHTS
Manage talent and consent, territory, time, channel, licensing, royalties, usage, and provenance, then put those content rights into action across people, workflows, and agents.
MANAGE RIGHTS CLEARLY
USE CONTENT CONFIDENTLY
Rights lose value when they live apart from the content they govern. Teams are left to interpret terms manually before every use.
That slows work and increases the risk of content being used outside its license, consent, territory, timeframe, or channel.
Orange Logic keeps rights connected to content so they can guide access, approvals, workflows, and downstream action.
RIGHTS DATA & LICENSING
MAKE RIGHTS CLEAR
KEEP CONTENT MOVING
Bring licenses, territories, timeframes, channels, restrictions, and agreements into the asset record so teams can quickly understand what is cleared for use.
- Model the rights that matter. Configure rights around how your business licenses and uses content.
- Keep the full record connected. Link assets to contracts, licenses, and supporting documentation.
- Find content you can use. Surface rights in search so teams can choose content cleared for the job.
Move faster with less risk of using content outside its rights.
TALENT RIGHTS & CONSENT
CLEAR THE CONTENT
AND THE PEOPLE IN IT
Keep talent profiles, releases, consent, approvals, and usage conditions connected to the content they govern.
- Connect talent to content. Link profiles, releases, approvals, and restrictions directly to assets.
- Capture consent digitally. Manage release and approval processes through Adobe Sign or DocuSign.
- Apply the terms. Use dates, territories, and other conditions to govern how talent can appear.
Know an asset is ready to use—and the people in it are too.
AUTOMATED RIGHTS ENFORCEMENT
STOP MISUSE
BEFORE IT HAPPENS
Turn digital rights into controls that change how people can use content as permissions, dates, approvals, and other conditions change.
- Control access automatically. Restrict visibility, viewing, downloads, sharing, or publishing based on rights.
- Act as rights change. Embargo, expire, archive, unpublish, or restrict content at the right time.
- Add protection when needed. Apply watermarks or trigger workflows and alerts based on rights conditions.
Let the rights enforce the rules instead of relying on someone to remember them.
RIGHTS OPERATIONS & COMPLIANCE
STAY AHEAD OF
EVERY RIGHTS OBLIGATION
Track the dates, costs, usage, and requirements behind licensed content so teams can act before an obligation becomes a risk.
- See what’s coming. Track expirations, renewals, embargoes, and key milestones in a visual rights calendar.
- Act before there’s a problem. Use alerts and workflows to surface what needs attention.
- Prove what happened. Keep usage, fees, royalties, statements, and compliance activity in an immutable audit trail.
Know what is due, what was used, and what needs action.
RIGHTS-AWARE ORCHESTRATION
KEEP CONTENT GOVERNED
EVERYWHERE IT GOES
Carry digital rights management beyond the asset record into the workflows, systems, channels, and agents that act on your content.
- Carry control downstream. Keep rights in force across integrations, publishing, sharing, and delivery.
- Give agents the rules. Let agents evaluate rights, permissions, and approval state before they act.
- Escalate the exceptions. Route decisions requiring judgment to the right person.
Move content across your operation without leaving its rights behind.
CUSTOMER SUCCESS STORIES
See how customers put digital rights to work across content operations.
Case Study
A&E Global Media brings talent approvals into DAM
See how A&E replaced an isolated approval tool and kept talent decisions with assets.
Case Study
Google prevents costly rights violations
See how Google automated rights governance and reported nearly $4M in estimated savings.
Case Study
Penske Media moved live-event content with control
See how PMC manages real-time rights, approvals, and distribution across major events.
DIGITAL RIGHTS MANAGEMENT FAQs
What is digital rights management (DRM) in a DAM?
Digital rights management (DRM) in a digital asset management system helps organizations control how content can be accessed, used, shared, and distributed. Orange Logic keeps rights with the assets they govern so licensing terms, permissions, approvals, talent consent, territories, dates, and other conditions can influence how content is used throughout its lifecycle.
What makes Orange Logic Digital Rights Management Software different from basic DAM rights controls?
Basic DAM rights controls often focus on permissions and expiration dates. Orange Logic digital rights management supports a broader rights operation that connects multidimensional rights, talent and consent, licensing, royalties, automated enforcement, watermarking, usage tracking, auditability, workflows, and downstream actions on the same governed content foundation.
Can Orange Logic automatically stop restricted or expired content from being used?
Yes. Rights conditions can trigger changes to visibility, access, downloads, sharing, publishing, watermarking, and lifecycle state. Content can be embargoed, restricted, expired, archived, or removed from use as its rights change, reducing reliance on teams to manually check every asset before acting.
Can Orange Logic manage talent rights, releases, and consent?
Yes. Talent profiles, releases, consent, approvals, restrictions, and the content they apply to can stay connected in Orange Logic. Adobe Sign and DocuSign can support digital release and consent processes, while dates, territories, and other conditions help govern how cleared talent can appear.
Can different types of content have different rights rules?
Yes. Rights can reflect the legal and usage requirements of different content types rather than forcing every asset into the same model. For example, video can carry time-based licensing, imagery can have regional or campaign restrictions, audio can have derivative-use conditions, and 3D content can have usage rules specific to the asset.
Can Orange Logic manage licensing, royalties, and ongoing rights obligations?
Yes. Orange Logic can track licensing terms, expirations, renewals, fees, royalties, usage, statements, and other obligations alongside the assets and agreements they govern. Calendars, alerts, and workflows help teams identify what requires attention before it becomes a compliance or financial risk.
How does Orange Logic protect content and prove how it was used?
Orange Logic supports configurable watermarking, including watermarks that can vary by user, asset status, or other rights conditions, along with usage tracking and immutable audit history. The platform can also preserve content provenance through C2PA and extend forensic watermarking through supported integrations.
Do rights stay in force as content moves into other systems, channels, and agents?
They can. Rights and permissions can inform workflows, integrations, sharing, publishing, and delivery so governance does not end at the DAM record. AI and agents can also work with rights, permissions, restrictions, and approval context before acting, with exceptions routed to people when judgment is required.
PUT RIGHTS INTO ACTION
Book time to see how Orange Logic Digital Rights Management governs your content.