Media Asset Management
MEDIA ASSET MANAGEMENT THAT KEEPS VIDEO MOVING
Work with massive files, stay in Premiere Pro, orchestrate review and approvals, and use AI to find more footage, all on one governed platform.
BUILT FOR MEDIA
PRODUCTION THAT SCALES
Media operations manage more than video. High-resolution footage, audio, 3D, and immersive content all bring different demands.
Orange Logic brings originals, proxies, renditions, metadata, and workflows together on one governed media foundation.
Support production today, then expand into more formats, workflows, and use cases without adding another content silo.
Take on more media without adding more systems to manage.
I really like the versioning control. I can edit a video, bump up color or enhance sound, and then I can put a more refined version on top of the original.”
— Emily Wittenberg, Archivist, American Film Institute
EASY PRODUCTION ACCESS
WORK WITH MASSIVE MEDIA
WITHOUT THE FILE SHUFFLE
Keep editors in familiar production tools while Orange Logic makes large media accessible wherever the originals live.
- Stay in Premiere Pro. Find and work with governed media through the Orange Logic plugin.
- Stream with File on Demand. Work with massive files without full downloads.
- Keep originals in place. Extend search and governance to existing storage with Media Bridge.
Keep editors moving without downloads, duplicate copies, or forced migration.
WORKFLOW ORCHESTRATION
ORCHESTRATE THE WORK
AROUND THE MEDIA
Coordinate people, agents, decisions, and systems with production workflows while the work stays connected to the media.
- Move work automatically. Route media through the right reviews and approvals.
- Put agents to work. Automate routine production tasks while people stay in control.
- Review with precision. Keep feedback tied to the exact moment and version.
- Trigger what comes next. Automate processing, handoffs, and downstream actions.
Get more production work done without adding more coordination overhead.
MEDIA INTELLIGENCE
TURN EVERY MOMENT
INTO USABLE INTELLIGENCE
Use multimodal AI within your media asset management system to understand what happens inside media and uncover more content worth using.
- Understand what’s inside. Identify speech, faces, objects, logos, and scenes.
- Find moments by meaning. Search naturally across footage, transcripts, and metadata.
- Unlock more to reuse. Surface valuable footage and moments that would otherwise stay buried.
Get more value from the media you already own.
MEDIA ACTIVATION
MOVE FINISHED MEDIA
FROM APPROVAL TO AUDIENCE
Carry approved media from your MAM into downstream channels without rebuilding formats, metadata, or context for every destination.
- Create the right output. Transcode and optimize media for each destination.
- Publish to connected channels. Move media into streaming, digital, and distribution workflows.
- Keep governance intact. Carry digital rights, approvals, and metadata forward.
Get finished media from approval to audience with fewer handoffs.
CUSTOMER SUCCESS STORIES
See how teams use Orange Logic to find, produce, govern, and activate media at scale.
Case Studies
A+E Brings Talent Approvals into Its DAM
A+E Global Media moved talent approvals into its DAM to make collaboration faster and simpler.
Case Studies
Lionsgate's Modern DAM Story
Lionsgate built a secure system of record for marketing assets and global distribution with Orange Logic.
Case Studies
AFI Opens Millions of Assets to Its Staff
With AI in its DAM, AFI opened millions of film assets to its whole staff for the first time.