Elevate Your Brand with Comprehensive, Historical Asset Management
Effortlessly manage both digital and physical assets to tell cohesive end-to-end brand stories, and preserve your brand’s legacy for future growth and innovation.Key Features
- Comprehensive access to assets: Manage and retrieve historic information and digital representations of physical objects and born-digital files, ensuring easy access for product design, historical research and more.
- Integrated historical narratives: Embed assets with contextual storytelling to boost brand authenticity, inspire creative marketing campaigns and paint a clear picture of your brand’s heritage.
- AI-powered search capabilities: Using Natural Language Processing (NLP), users can describe needs in their own words and the system will deliver relevant results—saving time and sparking creativity.
- Hierarchical asset organization: Visualize and store collections in a nested hierarchy to visualize asset connections, and accurately mimic your physical archive structure.
- Timeless preservation: Protect assets from format obsolescence and digital decay, ensuring they remain a resource for product design alignment, historical campaigns, and long-term brand initiatives, while maintaining the original asset.
Learn More About Digital Preservation with Orange Logic
A Unified Solution for Creativity & Preservation
Transform your archive into a dynamic resource for inspiration, storytelling, and rights management.
Key Features
- AI-powered tagging and search: Enable instant discovery of historical and creative assets to empower teams with seamless access to rights approved assets for campaign development and creative storytelling.
- Personalized portals for diverse user groups: Create inclusive, accessible experiences for stakeholders, fostering brand loyalty and ensuring tailored access for different departments or audiences.
- Compatibility with leading tools: Integrate seamlessly with creative tools, collections management solutions, and other platforms, enhancing brand reach by aligning with integrated digital channels and creative workflows.
- Scalability to meet evolving needs: Adapt to your organization’s growth and changing demands, ensuring your archive continues to support brand storytelling, team empowerment, and long-term preservation efforts.
Ensure your brand’s legacy is preserved.
Orange Logic’s Corporate Archive solution delivers unmatched capabilities to protect, preserve, and share your heritage.
Key Features
- Fixity checks and checksums: Verify file integrity and detect alterations with built-in integrity verification tools, maintaining authenticity and reliability over time.
- Automated file migration: Keep your assets future-proof with automated updates to modern file formats, ensuring compatibility and preserving file usability across decades.
- Advanced rights management workflows: Create flexible digital rights solutions tailored to your organization’s needs, while connecting related assets to strengthen narratives and enhance storytelling.
- OAIS-compliant, WORM storage: Ensure long-term security with Write-Once-Read-Many (WORM) storage that meets Open Archival Information System (OAIS) standards, preventing the loss of irreplaceable assets with redundant storage options.
- Comprehensive digital rights management: Protect your assets with robust DRM tools that enforce usage rights, prevent unauthorized distribution, and maintain compliance with licensing agreements.
Distribute and Track with Confidence
Let teams celebrate and promote unique events and milestones across both the digital and physical worlds—while safeguarding against loss, damage, or unauthorized use.
Key Features
- Granular access control for internal and external users: Define precise permissions to ensure secure sharing of digital assets, preventing unauthorized access or misuse.
- Robust rights management and approvals: Automate approval workflows and enforce compliance policies, advanced watermarking, and other tools to reduce risk of unauthorized use.
- Integrated redundant storage: Protect born digital as well as digitized objects with secure backups to prevent loss or degradation over time.
- Comprehensive tracking and analytics: Monitor asset usage across campaigns and events—even after assets are downloaded from the system. Track where and how digital assets are being used, ensuring compliance with rights and licensing agreements.
- Track and monitor event assets: Track the location, condition, and utilization of physical objects in exhibits, promotional activities, and hybrid campaigns alongside digital content.
Leveraging Your Past to Shape Your Future
Your corporate archive is more than a repository—it's a dynamic resource that transforms your brand’s history into a strategic advantage. Inspire creativity, build deeper connections with your audience, and drive innovation across your organization.
Implementation Examples:
- Virtual Museums: Showcase your brand’s evolution through interactive exhibits, digital timelines, and curated stories accessible to global audiences.
- Media & Public Relations: Strengthen fan and press engagement by offering exclusive historical content and archival materials.
- Experiential Marketing: Create immersive experiences with interactive timelines and displays that connect audiences with your brand’s legacy.
- Internal Engagement, Education & Training: Educate employees on your brand’s journey and values through archived materials, enhancing alignment and inspiration.
- Leadership Retreats: Highlight pivotal moments and past leadership decisions to align future strategies with your organization’s heritage and vision.
For over a decade, our partnership with Orange Logic has transformed how companies safeguard and activate their heritage. By combining AVP's deep expertise in both archives and DAM with Orange Logic's robust platform, we’re able to help corporate archives transform static collections into powerful business assets. Our proven approach to implementing OrangeDAM for corporate archives has enabled corporations to unlock the full potential of their assets—from streamlining global brand campaigns to safeguarding decades of archival collections.
Collaborating with Orange Logic allows gateB to bring unparalleled value to our clients by combining cutting-edge technology with a shared vision for preserving and leveraging brand heritage. Together, we unlock the potential of corporate archives to inspire innovation, enhance storytelling, and protect what matters most.