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Reduce time to market 

Instead of context switching and losing assets in the shuffle that results from moving from one platform to another to create tasks, manage selects, perform edits, approve and distribute the finals, embrace one seamlessly integrated workflow and get to market faster. With Orange DAM your team can easily:

  • Create and manage tasks for entire content lifecycle 
  • Manage large assets from photo and video shoots
  • Handle the selection process 
  • Facilitate mark-up and review
  • Allow quick edits in a variety of tools
  • Get final approval from all parties in dedicated Portals
  • Assign digital rights
  • Automate tagging with OrangeAI tools
  • Distribute finals to Social Media and CMS Platform
  • Deliver optimized assets to your PIM for syndication and your e-commerce platform

Stay ahead of the competition by optimizing your asset creation process. 

 

View and manage PLM from your DAM

Create an Orange DAM product detail page dashboard to: 

  • Get relevant product information into one easy to digest view. 
  • Add product passport information and other valuable product data 
  • Integrate your existing PIM to sync data to your digital assets 
  • Associate product views with copy for easy distribution to various channels.

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Unify your marketing platform

No more siloed DAMs for photo and video production, the Orange Logic DAM/MAM platform can handle the creation, editing, and approval of all types of product and marketing assets your business and partners need. This helps your team create more content to stay ahead of the competition. 

Use Orange Templates to quickly create targeted campaigns for specific audience types with our Generative AI tools.

Manage talent rights       

Effortlessly track, monitor, and manage talent rights for your marketing campaigns. Upload existing digital rights templates or swiftly create and link new rights to talent-associated assets. Use Orange AI's facial recognition to automatically tag talent with the relevant rights templates. Keep users informed of any updates to usage rights for assets they've downloaded.

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Increase brand awareness      

Effortlessly track, monitor, and manage talent rights for your marketing campaigns. Upload existing digital rights templates or swiftly create and link new rights to talent-associated assets. Use facial recognition to automatically tag talent with the relevant rights templates. Keep users informed of any updates to usage rights for assets they've downloaded.

  • Use the Orange Portals to publish and enforce your Brand Guidelines
  • Implement advanced watermarking tools to display who is viewing assets, ensuring that unapproved assets remain private.
  • Manage rights around certain users or locations
  • Search the web for unauthorized use of branded materials
  • Ensure users have agreed to digital rights before they can download

Manage your campaigns with MRM

Orange Logic's Media Resource Management tool offers a seamless integration of budget management within your DAM system, providing the flexibility to set and modify budgets as needed. By centralizing finances, you gain visibility into expenditure, outcomes, and the alignment between budget projections and actual spending. Streamline project management with intuitive calendar features,  tracking deadlines and sprints for individuals, groups, or entire teams. Customize your calendar view by filtering based on folders or specific attributes, ensuring projects stay on course.
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Archives for inspiration

Create a unified asset repository to store archived assets in the same system as work-in-progress assets. Give your designers the ability to search through your brand’s archive to draw creative inspiration from your brand’s past or make new and exciting campaigns rooted in your organization's storied history.

 

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Launch your campaign! 

Publish and distribute your content directly from Orange Logic to various social media platforms, ecommerce sites, and content management systems. Utilize Orange Logic to enforce rules and permissions, as well as to gain valuable insights into the performance of your assets.

Orange DAM Publishing UI

Tools for digital leaders

1-2DAM / MAM

Store, version, mark-up, approve and deliver assets of any type, including 3D and 360 video.

 

7-2MRM

Plan and manage campaigns, calendars, and budgets, all while optimizing performance.  

 

3-2PIM

Manage or sync product information and easily associate it with your digital assets from one platform.  

 

4-2Approvals

Quickly make selects and set rules around rejections rates. Easily accept or reject assets. 

 

5-2Portals

Created a Branded Portal to manage Brand Guidelines and distribute finished assets.

 

6-2DRM

Track usage and talent rights around your assets and prevent unauthorized use of any marketing materials. 

 

2-3Workflows

Easily track and manage the tasks associated with all aspects of creating new marketing assets.

 

8-2OmniChannel

Distribute approved assets to your CMS, e-commerce, social media applications and CDN in seconds. 

 

 

Book a demo to get started

Schedule a demo today of what else Orange DAM has in store for your organization.

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Our ability to share all of our archival collection and our current material with staff from home has been a priceless opportunity,