🗓️ Mark Your Calendars

THURSDAY, JUNE 26TH | 9:40 BST

Rights, Reach, and Results: How ITV Reimagined Content Operations

As a legacy broadcaster, ITV faced increasing challenges managing marketing and publicity assets across fragmented systems - everything from promo clips to stills tied to over 15,000 hours of programming. In this session, Stephanie Gillott shares how ITV adopted an enterprise DAM to support content used in campaigns, partnerships, and global distribution.

The session covers ITV’s move from custom legacy tools to a centralized platform integrated with rights and catalog systems. Learn how this shift is driving scalable workflows, smarter asset packaging, and AI-powered search - while also improving rights enforcement and aligning marketing operations with broader business strategy. Add this session to your calendar today and we look forward to seeing you there!

THURSDAY, JUNE 26TH | 10:10 BST

Unlocking long-term Success in DAM: The Power of Strategic Partnerships

DAM implementations are rarely straightforward. Success often hinges not just on the technology itself, but on the people and partners involved. In this candid and practical session, Misti Vogt (Orange Logic) and René Affolter (GateB) share how a vendor-partner-customer collaboration can be set up for success.

While implementation partners are often seen as cost centers or outsiders, this session offers a different perspective: when chosen carefully and enabled effectively, strategic partners can become catalysts for faster adoption, deeper integration, and long-term success. Misti and René will walk through what makes a partnership truly work in a complex DAM engagement.

THURSDAY, JUNE 26TH | 16:25 BST

[PANEL] Metadata Mastery: The Foundation of Successful AI in DAM

Metadata is no longer just a backend function—it’s the engine powering next-generation DAM. In this expert panel, Orange Logic’s Chief of Staff & Head of Customer Success, Misti Vogt, joins industry leaders to explore how AI and machine learning are transforming the way organizations tag, categorize, and discover content. The conversation will cover best practices for metadata management, including automation techniques, predictive analytics to identify and address metadata gaps, and strategies that enhance searchability and user experience. Panelists will also address the critical role of metadata governance, how AI enables personalization at scale, and why compliance is essential to ensure fairness, mitigate bias, and drive long-term operational success in an AI-driven DAM environment.

Orange Logic Demo Days

Join our monthly live sessions to see how Orange Logic's DAM platform simplifies asset discovery, automates complex workflows, and enhances team collaboration—plus get your questions answered in real time.

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