DAM Blog: Trends, Tips & Insights | Orange Logic

Orange Logic Redefines How Enterprises Buy Content Infrastructure with the Launch of For Teams

Written by Orange Logic | Oct 23, 2026, 3:21:21 AM
Quick Takeaways
  • For Teams lets organizations deploy Orange Logic at the team level, on the same enterprise-grade platform that powers large content operations.
  • Four offerings cover specific content functions: DAM, MAM, brand experiences, and corporate archive.
  • As usage grows, organizations can add teams and modules without replatforming or migrating.

Irvine, CA – February 19, 2026 — Orange Logic, a leader of enterprise digital asset management (DAM) solutions, today launched For Teams, a new way for organizations to deploy Orange Logic at the team level — fast, and on the same enterprise-grade platform that powers some of the world's most demanding content operations.

As content volumes increase, managing assets with shared drives and disconnected tools becomes increasingly difficult for teams. Folder structures break down, approved content is harder to find, governance relies on manual discipline, and AI initiatives stall. These challenges grow as teams work across more tools, regions, and external partners, creating a clear need for a structured and governed foundation.

For Teams is built on Orange Logic's enterprise foundation and it enables individual teams to establish a governed system of record for their assets. As usage expands, the platform scales with teams (two expansion levers; additional teams and additional modules) without required replatforming or migrations.

Each For Teams offering supports a specific enterprise content function, providing a focused system that addresses a team's unique challenges:

  • DAM: Replaces shared drives and first generation DAMs with a governed system teams can trust, centralizes assets, improves asset discoverability, and provides a clear source of truth.
  • MAM (Media Asset Management): Manages video assets as a system rather than a collection of files, organizes video libraries, and supports review and approval in context.
  • Brand experiences: Delivers content through branded portals for partners and teams, controls access and usage without manual sharing, and keeps assets consistent across regions and campaigns.
  • Corporate archive: Digitizes and organizes historical and legacy content in a single secure system, with AI-assisted cataloging, retention controls, and search that actually surfaces the materials a team needs — for compliance, storytelling, and reuse.

"Today's organizations need better control and visibility over their content, but organization-wide enterprise rollouts aren't always feasible on day one," said Brian McLaughlin, CEO of Orange Logic. "For Teams gives companies a department-led starting point at the right level for their organization and teams. It solves real workflow and governance challenges now."

For Teams is now available. Learn more at: https://www.orangelogic.com/for-teams

About Orange Logic

Orange Logic is an agentic content orchestration platform purpose-built for the world's leading enterprises. Founded in 1998 and deployed at petabyte scale across organizations including Amazon, GSK, The North Face, Bloomberg, and Lionsgate, Orange Logic unifies digital assets, rights, workflows, and governance into a single governed content layer — giving AI agents the structured enterprise context they need to operate accurately, compliantly, and at scale. The result is content operations that move faster, govern automatically, and improve continuously, without rebuilding or replatforming as the organization grows.

Contact
Kaila Gorey
Orange Logic
pr@orangelogic.com

FAQs: Orange Logic For Teams

What is Orange Logic For Teams?

For Teams, launched February 19, 2026, is a way to deploy Orange Logic at the team level. Each team gets a governed system of record for its assets, built on the same enterprise platform Orange Logic's largest customers use.

What offerings are included in For Teams?

There are four: DAM for centralizing assets and replacing shared drives, MAM for managing video libraries, brand experiences for delivering content through branded portals, and corporate archive for digitizing and organizing historical content.

How does For Teams scale as more of the organization adopts it?

Organizations can expand in two ways: by adding more teams and by adding more modules. Neither requires replatforming or migrating content.

Who is For Teams designed for?

It's built for teams that have outgrown shared drives and disconnected tools, and for organizations where an enterprise-wide rollout isn't feasible on day one. It gives a department a governed starting point now.

Where can I learn more about For Teams?

Visit orangelogic.com/for-teams.